Shamaeel Ansari, one of Pakistan’s leading fashion power house, has launched its first retail outlet “House of Shamaeel” in Karachi’s DHA. The event was attended by an impressive gathering included famous people from fashion industry, socialites, business personas, journalists, bloggers and fashionista citizens.
Shamaeel Ansari is known for providing attention to the clients for customized offering to bring special style in every woman, which is synonymous with Shamaeel Ansari’s brand philosophy.
The purpose-built outlet House of Shamaeel has been designed by young and energetic architect Ali Asghar Alvi. House of Shameel will cater order-based bridal and couture, side by side with the Ready-to-Wear cotton, evening, and semi-formal clothing showcased in specific area for each line to its full glory.
The thematic dressing rooms are named after famous and powerful queens of their time that includes Noor Jehan, Hoorum Sultan, and Mumtaz Mehal. In each room specify designful dresses are available for the season’s bride in exclusive cuts, styles and embellishments since these women are associated with luxury, exclusivity and opulence, House of Shamaeel wants its customer to have a regal experience.
Commenting on the occasion, Cultural Advisor to Chief Minister Sindh, Sharmila Farooqui said, “It is a must to visit for all those who really want to experience trends with quality, Shamaeel Ansari is an industry icon with 27 years of experience and is known for crafting glamorous outfits in the most creative ways.”
The launch was specifically hosted by Mahira Abbassi, and the make-up was done by Nabila’s. The event was attended by many social butterflies, actors, designers, fashionistas, makeup artists, politicians, sport celebrities and event organizers namely Afsheen Zahak, Shamaeel Ansari, Ahad, Fayezah, Samra Muslim, Ali Asghar, Anushe Shahid, Areeba Habib, Deepak Parwani, Saamia Asmatullah, Fareshteh Aslam, Ghazala Humayun, Sharmila Farooqi, Anisa Farooqi, Mahirah Abbasi, Snam Chaudhri, Marium Fahad, Mohsin Sayeed, Adnan Pardesy, Mr. and Mrs Ali Asghar, Natasha Faruque, Salima Feerasta Samra Muslim, Maliha Rehman, Sania Maskatiya, Naila Naqvi, Sonia Haider, Umair Tbani, Warda Saleem, Zahra Saifullah and Zurain Imam.
Sharing her excitement on the opening, the renowned fashion designer and CEO of the brand Shamaeel Ansari said: “I am very excited and enthusiastic about the plans we have for the outlet. This outlet, House of Shamaeel Ansari, will be my way of saying ‘thank you’ for 27 years of love and support to my customer, to the industry, and above all to all fashionistas.”
Hum TV was the exclusive media partner and did the live streaming of the launch. The PR is managed by Latitude Corporate Relationships Solutions.
Shamaeel Ansari, leading fashion house launched its first retail store in Karachi.
